Prada and NSWW
Sponsored By:
Interaction-Ivrea:
Sony:

The purpose of the project is to prototype and develop a wallpaper interactive display in order to:
- In a first phase, sell the working prototype to a client( PRADA) that requested it to understand the possible use and application of it in their shops.
- In a second phase to implement the work done for PRADA and present the piece to exhibition and, maybe, companies in order to go further with the research and possibly produce it.
The outcome of this research project is a platform on top of which the institute can develop further studies on interactive and non video based display. practically the research project consists in two prototypes: one property of Prada and the other property of the Institute. The prototype developed for the institute is the final result of the research. ideally this pieces can be rented or sold for exhibition porpuses or presented to companies for further development.
The research project was born from a precise request from a famous fashion design brand that, after seeing the prototypes of �Not so White Walls�, the interactive wallpaper designed by Dario Buzzini for his thesis master degree, asked to develop one of the prototypes in further detail. The request was oriented to produce a piece that could be installed in the new Prada shop in Los Angeles . The development of the prototype is focused on making an easy, modular and open system to create an interactive wall tapestry that behaves like a slow refresh rate and low resolution display made out of paper and electronics.
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